Better Stories For Cloudy Companies.
Sales velocity, valuations, and strategy are on the line. Can you create some slides on a Tuesday evening and succeed? Maybe.
Alternatively, perhaps someone fluent in S3, CI/CD, K8s, TCP/IP, and the rest of the stack can help your team align and level up.
In a software business, something is always broken. Those who succeed continually iterate to get more right and less wrong.
Your company story, go to market strategy, and the way you engage with the market also requires constant iteration and testing. The power of your customer's needs and aspirations, matched with your capabilities, becomes a story.